Cruelty Free Advent Calendar: Thoughts so far.


Recently I have really been looking into a cruelty free life style. So, when my parents surprised me on December 1st with a cruelty free advent calendar, I couldn’t be happier. This beautiful W 7 advent calendar is filled with some beautiful lipsticks, stunning glitters and even a dupe for Rimmel’s wonderfully real Mascara.

I have only used one w 7 product in the past, and for the price I was pretty happy with the product. The ‘In Buff Eye’ shadow pallet was home to about 6 nude shades to create a stunning simple look. Even though the product itself gave a really nice look in the end, there was a lot of fall out and it was quite difficult to blend.

Saying that, I am so excited to try more products from the brand and hopefully will have a complete review of the advent calendar at the end of the month.

What it contains

I am so excited to share with you the contents of the advent calendar. With so many products its s a perfect introduction to the brand or make up in general. Inside the very festive box you will find:

5 x Nail varnish’s

3 x Glitters

4 x Lip Gloss’s

8 x Lipsticks (ranging from nude to a stunning vampy red)           

1 x Foundation

1 x Concealer

1 x Mascara.

I am slightly dubious about some of these products but I am so excited to have a good play around with some new products I wouldn’t necessarily reach for or even know about.


What I love so far.

I absolutely love the packaging of the product, it is so festive yet unique to the brand. The cardboard packaging itself is pretty sturdy and robust. So far the door are so easy to open and they don’t seem to tare once opened. The only issue I have with the packaging is the back ground is metallic, which shows finger prints really easily. I am aware that this is a personal preference and wouldn’t irritate most. However, I find it really annoying and slightly distracting.

I also love that it does have a range of products to fully show the wide variety of products. Never the less, I do feel the advent calendar slightly emphasises the lip products which W 7 sell.

The main issue I have with the calendar.

The only thing I hate about this calendar, is that it offers a foundation rather than a voucher for one of W 7 foundation’s. Every one has varying different skin tones, which means that the brand is limiting their ability to full show their products to new audiences. With the recent introduction of Fenty beauty, all cosmetic brands now have even more pressure to provide their products to new audiences and diversify their shade ranfe. With W 7 not allowing themselves to embrace the need of potential new customers, the brand is limiting themselves. Offering a voucher would be perfect as it would allow for the user to find a product which suits their needs and preferences.

I am naturally fair skin so foundation often tends to leave my skin looking quite orange. The image of the supplied foundation, on the packaging (as I am opening the doors one day at a time) looks similar to that of a tangerine. And I am slightly disappointed.

Hopefully throughout December other products found in the calendar will change my thoughts on the brand.

Thoughts so far.

So far I really like this advent calendar, I do however have my reservations. Saying that, I am so excited to continue to be introduced to new and innovative product from W 7. And I can’t wait to keep you updated if I find any must haves from such an amazingly affordable cruelty free brand.

And there you have it, my thoughts on day 2 of this affordable advent calendar. A full review will be coming at the end of the month.

All the best.



3 thoughts on “Cruelty Free Advent Calendar: Thoughts so far.

  1. I haven’t had an advent calender in ages and sometimes I just want to pick one up because the packaging is pretty. With this one I’d almost feel bad opening the doors, I just like the way it looks too much.

    x Envy

    Liked by 1 person

    1. OMD I could happily moan about it all day.
      Its so orange! The texture and coverage is great but the tone is a definite no no for me. xxx


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